Sed vitae enim egestas, congue arcu et, efficitur augue. Cras sit amet venenatis est. Sed pulvinar sodales lacus sit amet placerat. Nulla facilisi. Integer pellentesque semper magna vel pellentesque. Cras imperdiet tortor sit amet erat aliquet rutrum.
THE RIGHT SEAT
We needed to convince parents that their big kids need to use booster seats. We juxtaposed the sacrifices parents make to keep their kids happy with something they don’t do to keep them safe: make sure they’re in the right car seat.